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Text every missed caller back automatically so a rural auto glass shop keeps the lead

who Melissa and Jason Martin of Wisefly Auto Glass in Chipley, Florida, interviewed by AGRR Magazine

The problem

When nobody could get to the phone, especially after hours, callers felt ignored and the lead could go to another shop.

What happened

"People don't feel like they're being completely ignored, even if it's after hours," Melissa Martin says. "It texts customers back immediately and makes people feel cared for." She also says some rural customers "don't want anything to do with AI" and only want a person; "once we call and apologize for the AI, they're fine." No lead or revenue figures are given.

Quoted in the source: Melissa Martin, Wisefly Auto Glass. Source: AGRR Magazine: New Kid on the Block (Abby Bowman) (2026-05-22) · Added 2026-10-16.

How to set it up yourself

1. What Wisefly Auto Glass used: NewBizAI, which texts missed callers back immediately and takes their vehicle details so the shop can prepare a quote before calling back. Its price isn't checked here.
2. Before you pick any missed-call text-back tool, write the first text and the questions it should ask using the prompt below: year, make and model, glass damaged, whether the car has lane or camera features, insurance or cash, and a good callback time.
3. Turn on the text-back in the tool you choose, or as a DIY alternative forward unanswered and after-hours calls to Smith.ai's AI Receptionist (free tier with 25 calls/mo; $150/mo for Pro) and paste the same questions into its call script.
4. Call every lead back yourself the same day or first thing next morning. Like Wisefly, if someone is annoyed about talking to a bot, apologize, and note who prefers a person so they get a human next time.

Copy-paste prompt

Write the automatic text {SHOP NAME} sends when we miss a call, plus the follow-up questions. The first text must be under 160 characters, say it's {SHOP NAME} in {TOWN}, say a person will call back by {CALLBACK TIME}, and offer to start a quote by text. Then ask one question at a time: vehicle year, make and model; which glass is damaged and chip or crack; whether the car has a lane-keep camera behind the mirror; insurance or cash; best callback time. Answer only from: hours {HOURS}, service area {SERVICE AREA}, mobile service {YES/NO}. Never give a price. If they ask for a person, reply that {OWNER NAME} will call them at the time they choose.

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