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Put your whole team on Claude and teach it your brand so anyone can make an on-brand flyer
Dr. Andrew Oteo, owner of Stonebridge Health in The Colony, Texas (chiropractic, physical therapy and medical care under one roof) and president of the Texas Chiropractic Association, on The ChiroX Show podcast
The practice got Claude accounts for everyone on the team, on a plan with enough seats to qualify for a BAA (HIPAA agreement), and trained Claude on the Stonebridge brand: its colors, its logo and all the files that go with the branding. In his example, his physical therapist wants a flyer for a clay shoot, asks Claude for one to his specs, and gets it. He says they aren't using Claude for patient information yet while they wait for the green light on the BAA.
Claude $17/mo billed annually ($20 monthly); free plan available (team plans are billed per seat; check the current Team price and BAA terms before buying)
Easy · or we do it from $149/mo
Claude
The problem
Every flyer, event post or handout used to need the owner or a designer, because nobody else had the practice's colors, logo and files at hand.
What happened
He says Claude "already knows all of our stuff" and could eventually become an operating system for the business, helping with training and the creative side. No time or cost figures are given. Self-reported.
Quoted in the source: Dr. Andrew Oteo, owner, Stonebridge Health. Source: The ChiroX Show: Why Your Conversion Rate Is Probably Lying to You (Dr. Andrew Oteo) (2026-09-01) · Added 2026-10-18.
How to set it up yourself
- What Stonebridge Health does: the whole team has Claude seats, Claude has the practice's brand (colors, logo, brand files), and any staff member can ask it for a flyer or post to their own specs. Patient information stays out until a BAA is in place.
- In Claude, create a project named "Brand" and upload your logo files, brand colors (hex codes), fonts, two or three past flyers you liked, and a short note on your tone and the claims you never make. Share the project with your team.
- Show the team the prompt below. Anyone can start a chat in the project, choose Output > Design, fill in the blanks and refine it on the canvas, then export as PDF or PNG.
- Have one person approve anything printed or posted publicly for the first month, checking dates, prices and claims. Keep patient names and photos out of it unless you have consent and a BAA.
Copy-paste prompt
Using the brand files in this project, make a {FORMAT, e.g. 8.5x11 flyer / Instagram post / event handout} for {EVENT OR OFFER, e.g. our booth at the clay shoot on Saturday}. Audience: {WHO}. Must include: {DETAILS, e.g. date, time, location, offer, phone, QR code to the booking page}. Use our colors and logo, short lines, no medical claims, and leave space for a photo I'll add. Give me 2 versions.One short email a day: 3 new AI use cases from real small businesses, each with its source and setup steps, plus a Tool of the Day. Free, no spam, unsubscribe anytime.
Tools used
Claude
AI assistant for writing, long documents, analysis and coding help.
From $17/mo billed annually ($20 monthly) (checked 2026-10-18)
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Checked prices: Claude: from $17/mo billed annually ($20 monthly) (verified 2026-10-18)
Rather not do it yourself?
We'll set this up in your tools, in your voice, tested. $149/mo with setup included (6-month minimum), or $497 pay-once. Satisfaction guarantee: we'll fix it until it works. Pay-once setups: or we refund your setup fee. $149/mo plan: cancel in the first 30 days and we refund your first month. Terms. We reply within 1 business day.
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