Have Gemini read your Google Business Profile stats and plan weekend posts around local events
Josh, who runs Burger & Butcher, an independent single-location restaurant and retail butcher shop in New Jersey, in a Google Keyword blog announcement (vendor)
Gemini, connected to the shop's Google Business Profile, tracks local search and Maps performance and drafts weekend updates tied to neighborhood events. He also uses it to analyze regional flavor trends.
Google Gemini $4.99/mo (Google AI Plus); free plan available
Easy · or we set it up for $197
Google Gemini, Google Business Profile
The problem
Josh runs one location with no dedicated marketing team, so local search, Maps and promotion work has to fit between shifts.
What happened
The flavor-trend analysis shaped a new breakfast program and take-home butcher counter offerings. Google gives no measured outcomes.
Quoted in the source: Josh, Burger & Butcher. Source: Google Keyword blog: New Gemini tools for small business owners (2026-10-20) · Added 2026-10-23.
How to set it up yourself
- What Burger & Butcher uses: the Gemini app with the restaurant's Google Business Profile connected, so Gemini can see local search and Maps performance.
- In the Gemini app, connect your Google Business Profile (Google describes this as part of its new Gemini business tools, rolling out to Gemini app users).
- Once a week, ask Gemini for a short performance summary (searches, Maps views, calls, direction requests) and what changed since last week.
- Give it the coming weekend's neighborhood events and your specials, and use the prompt below to draft Business Profile updates. Read every draft and post it yourself.
- Every month or so, ask it what nearby menus and search trends suggest about new items, then test one idea, as Josh did with breakfast and a take-home butcher counter.
Copy-paste prompt
You're helping me market {RESTAURANT NAME}, a {CONCEPT} in {TOWN}. Using my Google Business Profile performance from the last {NUMBER} weeks, tell me in five bullets what changed in searches, Maps views, calls and direction requests. Then draft three short Google Business Profile updates for this weekend that tie {SPECIALS} to these local events: {EVENTS WITH DATES}. Keep each under 80 words, in a friendly neighborhood tone, with one clear call to action, and don't invent any events or offers.We set up one AI automation in your tools, live within 48 hours of getting access, for $197. No call needed. Founding price for our first 10 customers (regular $297).
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Tools used
Google Gemini
Google's AI assistant, integrated with Gmail, Docs and Workspace.
From $4.99/mo (Google AI Plus); free plan available (checked 2026-10-21)
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Checked prices: Google Gemini: from $4.99/mo (Google AI Plus); free plan available (verified 2026-10-21)
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