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Compare two equipment vendors and estimate payback with ChatGPT before a big practice purchase
Dr. Haley Perry, OD, owner of Elite Eye Care, a Vision Source optometry practice in Arden, North Carolina, writing in Review of Optometric Business
ChatGPT helped her refine the practice's scheduling for more throughput and showed that more equipment was needed. For the purchase, it compared each vendor's pricing and financing against her goals as a pros-and-cons list, forecast the return on investment and estimated how quickly the equipment would pay for itself. Her saved prompts also compare equipment on features, cost, supplier reliability and user reviews, list the questions to ask each vendor, and run a simple decision tree.
From $0 (checked prices)
Easy · or we do it from $149/mo
ChatGPT
The problem
She wanted to see more patients without adding staff, which meant adding an exam lane and choosing between two vendors' equipment, pricing and financing at a buying event.
What happened
Self-reported, no figures: the analysis helped her choose the vendor and estimate payback. She treats ChatGPT as a first-pass consultation tool, not a replacement for professional advice.
Quoted in the source: Dr. Haley Perry, OD, Elite Eye Care. Source: Review of Optometric Business: 9 Ways I Use ChatGPT to Make Better Practice Decisions (2024-06-12) · Added 2026-10-14. Results as reported by the source; we haven't independently verified them.
How to set it up yourself
- What she did: set the goal first (more patients a day without more staff), then had ChatGPT compare two vendors' pricing and financing against that goal, forecast ROI and estimate payback.
- Gather the quotes, financing terms, maintenance and training costs, and your own numbers: patients per day, average charge per exam or procedure, and expected daily use.
- Ask for a side-by-side with pros and cons tied to your goal, not just a spec sheet.
- Have it estimate payback and break-even and show its math, then check every number in a spreadsheet yourself.
- Ask it for the questions to put to each vendor and to your accountant before you sign.
- Keep patient information out; this only needs business numbers.
Copy-paste prompt
You are an optometric business consultant. Compare [equipment A] versus [equipment B] based on features, cost, supplier reliability and user reviews. The goal of this purchase for my practice is [e.g. increase revenue, use less staff]. Here are both quotes and financing terms: [paste]. Using my numbers ([patients per day], [average charge per exam], [expected uses per day], [monthly maintenance]), estimate the monthly return and the break-even month for each, showing your math. Then list the questions I need to ask each vendor, and apply a simple decision tree to both options to help me decide.
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Tools used
ChatGPT
General AI assistant for writing, research, brainstorming and analysis.
From Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (checked 2026-10-14)
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Checked prices: ChatGPT: from Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (verified 2026-10-14)
Rather not do it yourself?
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