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Use ChatGPT every day for the first framework of job descriptions, policies, blogs and marketing, then fill in the details

who Dave DiGregorio, general manager of Ground Works Land Design, a landscape company in Cleveland, Ohio, in Lawn & Landscape magazine

What it does

The company uses ChatGPT daily to speed up the copy process: it develops the framework for job descriptions, company policies, blogs, marketing and more, and people then adjust the details.

Tool cost

ChatGPT Free $0; Go $8/mo; Plus $20/mo

Setup

Easy · or we do it from $149/mo

Tools

ChatGPT

The problem

Job descriptions, company policies, blog posts and marketing copy all have to be written, and starting each one from a blank page slows the whole business down.

What happened

"It is not perfect, but it gives you a great framework in a few minutes," he says, which speeds up the writing in all aspects of the business. Self-reported; no hour figures.

Quoted in the source: Dave DiGregorio, general manager, Ground Works Land Design. Source: Lawn & Landscape: Half a decade of progress (Technology Conference speaker Q&A) (2024-05-07) · Added 2026-10-19.

How to set it up yourself

  1. What Ground Works does: ChatGPT writes the first framework of a written piece (a job description, a policy, a blog post) and a person fills in and corrects the details.
  2. Keep a short note about your company (services, area, values, tone) to paste at the top of each request.
  3. Ask for a framework, not a finished piece: headings and bullet points you then fill with your own facts, using the prompt below.
  4. Have the person who owns the topic (HR, operations or marketing) do the final edit before anything is posted or signed.

Copy-paste prompt

About us: {COMPANY NAME}, a landscape company in {CITY}; services: {SERVICES}; tone: {TONE}. Write a framework for a {DOCUMENT, e.g. job description for a maintenance crew leader / snow policy / blog post about fall cleanups}: headings with 3 to 6 bullet points under each, and [FILL IN] wherever I need to add our own details, pay, rules or examples. Don't invent benefits, pay, policies or facts.
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Tools used

ChatGPT

General AI assistant for writing, research, brainstorming and analysis.

From Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (checked 2026-10-17)

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Some tool links may be affiliate links. Disclosure

Checked prices: ChatGPT: from Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (verified 2026-10-17)

Rather not do it yourself?

We'll set this up in your tools, in your voice, tested. $149/mo with setup included (6-month minimum), or $497 pay-once. Satisfaction guarantee: we'll fix it until it works. Pay-once setups: or we refund your setup fee. $149/mo plan: cancel in the first 30 days and we refund your first month. Terms. We reply within 1 business day.

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