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Start roofing proposals and website pages in ChatGPT or Claude, then add what you actually found on the roof

who Joe Marchionni, owner of Amity Home Maintenance Solutions, a roofing and home-improvement contractor in Branford, Connecticut, in Roofing Contractor magazine

What it does

He had been testing ChatGPT and Claude for several months to create proposals and website content. He doesn't rely on it to answer entire questions: it gets the base of the answer in place, then he goes through it manually and tweaks it to explain what he found on someone's roof, such as flashing, chimney or siding issues.

Tool cost

ChatGPT Free $0; Go $8/mo; Plus $20/mo · Claude $17/mo billed annually ($20 monthly); free plan available

Setup

Easy · or we do it from $149/mo

Tools

ChatGPT, Claude

The problem

Every proposal and every page on the website has to explain the problems found on a homeowner's roof, and writing each one from a blank page takes time.

What happened

He says it is "nice for getting the base of the answer in place"; no time or money figures are given, and he keeps a person on every draft. Self-reported to the magazine.

Quoted in the source: Joe Marchionni, owner, Amity Home Maintenance Solutions. Source: Roofing Contractor: A New Houzz Report Says AI Can Save Contractors $170K (Tanja Kern) (2025-07-22) · Added 2026-10-19.

How to set it up yourself

  1. What Amity Home Maintenance Solutions does: the owner has ChatGPT or Claude write the base of a proposal or a web page, then rewrites the parts about what he actually found on the roof (flashing, chimney, siding).
  2. Make a ChatGPT project or Claude Project called "Proposals" and paste in your company description, warranty terms, payment terms and two past proposals you were happy with.
  3. After each inspection, type or dictate your findings in plain words ("step flashing lifted at the chimney, two cracked boots, soft decking near the north valley") and use the prompt below.
  4. Rewrite the findings in your own words, check every quantity and price against your own estimate, and only then send it. For web pages, use the same project and add a real photo from one of your jobs.

Copy-paste prompt

Write the explanation section of a roofing proposal for {CUSTOMER NAME} at {ADDRESS} from {COMPANY NAME}. My findings from the inspection: {FINDINGS IN PLAIN WORDS}. The work I'm recommending: {SCOPE}. Explain each problem in two or three plain sentences a homeowner understands, why it matters, and what we will do about it. Don't add prices, warranties or problems I didn't list, and mark anything you're unsure of as [CHECK].
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Tools used

ChatGPT

General AI assistant for writing, research, brainstorming and analysis.

From Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (checked 2026-10-17)

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Claude

AI assistant for writing, long documents, analysis and coding help.

From $17/mo billed annually ($20 monthly) (checked 2026-10-18)

Visit site →

Some tool links may be affiliate links. Disclosure

Checked prices: ChatGPT: from Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (verified 2026-10-17) · Claude: from $17/mo billed annually ($20 monthly) (verified 2026-10-18)

Rather not do it yourself?

We'll set this up in your tools, in your voice, tested. $149/mo with setup included (6-month minimum), or $497 pay-once. Satisfaction guarantee: we'll fix it until it works. Pay-once setups: or we refund your setup fee. $149/mo plan: cancel in the first 30 days and we refund your first month. Terms. We reply within 1 business day.

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