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Run a weekly gym content system: AI-edited podcast, Opus Clip shorts, Grok for trending topics and ChatGPT for on-brand quotes

who Isaac Morgado, owner of MVMT Strength, a gym in London, Ontario, on Two-Brain Business's Run a Profitable Gym podcast

What it does

He records the gym's podcast with two cameras, and AI features in Premiere Pro cut between whoever is talking. The episode goes to YouTube and through Opus Clips, which makes 15- to 30-second clips and posts them to YouTube; he reposts the best ones. For topics he asks Grok what's trending in fitness and health and picks the ones that fit his members. For daily quotes he gives ChatGPT quotes he wrote and likes, asks for more like them, and throws out any that don't sound like the gym.

Tool cost

ChatGPT Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo · Premiere Pro, Opus Clip and Grok aren't priced here (not checked).

Setup

Easy · or we set it up for $197

Tools

ChatGPT, Premiere Pro, Opus Clip, Grok, Canva, Facebook content planner

The problem

He wanted a steady flow of content for the gym every week without it taking his whole week.

What happened

"To edit the podcast might take me, I don't know, 10 minutes," Opus Clips "takes three minutes," and distribution is "maybe a 30 to 40 minute process," he says. The host says the gym's content and ads generate about 140 leads a month; that's the whole system, not just the AI tools. Self-reported.

Quoted in the source: Isaac Morgado, owner, MVMT Strength. Source: Run a Profitable Gym (Two-Brain Business): How this gym's content system generates 140 leads a month (2026-07-20) · Added 2026-10-30.

How to set it up yourself

  1. What MVMT Strength uses: Premiere Pro's AI features to edit a two-camera podcast, Opus Clips for short clips, Grok for trending topics, ChatGPT for quotes, and Canva and Facebook's planner to schedule.
  2. Pick one long piece of content you can make every week (a podcast, a Q&A or a coach interview) and record it.
  3. Run it through a clip tool to get 15- to 30-second shorts; post them to one platform first and repost only the best performers elsewhere.
  4. Each week, ask an AI tool for trending health and fitness topics and keep only the ones your members actually ask about.
  5. Give ChatGPT 10 quotes or posts you wrote and like, ask for more in that voice with the prompt below, and delete anything that doesn't sound like your gym. Batch it all in one sitting.

Copy-paste prompt

Here are 10 quotes I wrote for my gym, {GYM NAME}, that sound like us: {PASTE QUOTES}. Our members are mostly {WHO THEY ARE}. Write 20 more short quotes in the same voice and length for daily Instagram stories. No clichés, no hashtags, nothing about weight loss before-and-afters. Number them so I can pick the ones I'd actually say.
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Tools used

ChatGPT

General AI assistant for writing, research, brainstorming and analysis.

From Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (checked 2026-11-03)

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Some tool links may be affiliate links. Disclosure

Checked prices: ChatGPT: from Free $0; Go $8/mo; Plus $20/mo; Pro $100/mo (verified 2026-11-03)

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The $197 Quick-Win: we set up one AI automation that saves you hours each week, in accounts you own, live within 48 hours of getting access. No call needed. Refund if it isn't live in 48 hours or isn't doing its job in the first 14 days. Founding price for our first 10 customers (regular $297). Terms.

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Need more than one automation or ongoing care? Bigger setups: $149/mo with setup included (6-month minimum), or $497 pay-once. Satisfaction guarantee: we'll fix it until it works. Pay-once setups: or we refund your setup fee. $149/mo plan: cancel in the first 30 days and we refund your first month. We reply within 1 business day.

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