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Let customers price and book a window cleaning online without talking to anybody: an estimator plus a Calendly link
Kyle Ray, founder of Geek Window Cleaning (Houston and Austin, Texas), interviewed by Business Insider
Geek uses PriceGuide.ai, which helps service businesses build pricing estimators, to handle the early-quote step. Once a new client gets an estimate, they book their first cleaning through Calendly. ServiceMonster, his CRM, holds each customer's account history and notes.
Calendly Standard $10/seat/mo billed annually ($12 monthly); free plan available. PriceGuide.ai isn't priced here
Medium · or we do it from $149/mo
Calendly, PriceGuide.ai, ServiceMonster
The problem
He wants prospective customers to book window cleanings as seamlessly as possible, without waiting on a phone call for a first quote.
What happened
"You can go from start to finish without talking to anybody," Ray said. No separate figure is given for this step; he says the business was on track to pass $1 million in 2025 after six figures in 2024, per his ServiceMonster dashboard, with many tools involved. Self-reported.
Quoted in the source: Kyle Ray, founder, Geek Window Cleaning. Source: Business Insider (2025-09-26) · Added 2026-10-19.
How to set it up yourself
- What Geek Window Cleaning does: a pricing estimator gives new customers an instant estimate, and a Calendly link lets them book the first cleaning right after, with no phone call.
- Write your pricing as rules first: price per window or pane, stories, inside/outside, screens and tracks, minimum job, and what always needs a site visit. The prompt below helps you check the rules for gaps.
- Build the estimator on your website (an estimator tool, or a form that applies those rules) and set up a Calendly event for first cleanings with enough time per job size.
- Put the Calendly link on the estimate result page, and look at the first 20 online bookings against what the crew found on site to fix any rule that under-prices.
Copy-paste prompt
Here are the pricing rules for {COMPANY NAME}, a window cleaning company: {RULES, e.g. $X per pane outside, $Y inside, +Z% for 3 stories, screens $W each, minimum $M}. 1) Work out the price for these 5 sample homes: {SAMPLE HOMES}. 2) List any home details my rules don't cover. 3) Write the 6 questions an online estimator should ask so the customer can answer them without help. Use only my numbers.The $39 Plumbing & HVAC AI Starter Kit has ready-to-use call scripts, missed-call texts, estimate follow-ups and review templates, built from 18 real, sourced setups. Instant download, 30-day refund.
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Tools used
Calendly
Online appointment scheduling.
From $10/seat/mo billed annually (Standard; $12 monthly); free plan available (checked 2026-10-19)
Visit site →Some tool links may be affiliate links. Disclosure
Checked prices: Calendly: from $10/seat/mo billed annually (Standard; $12 monthly); free plan available (verified 2026-10-19)
Rather not do it yourself?
We'll set this up in your tools, in your voice, tested. $149/mo with setup included (6-month minimum), or $497 pay-once. Satisfaction guarantee: we'll fix it until it works. Pay-once setups: or we refund your setup fee. $149/mo plan: cancel in the first 30 days and we refund your first month. Terms. We reply within 1 business day.
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