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Bring roofing marketing in-house with ChatGPT website audits

who Brad Strawbridge, owner of Capital City Roofing (his own blog). Note: he also built and licenses BuilderLync, an AI operations platform

What it does

He learned digital marketing from YouTube and runs ChatGPT audits on his own website, using AI for marketing work the agencies had done.

Tool cost

From $8/mo (checked prices)

Setup

Easy · or we do it from $497

Tools

ChatGPT

The problem

A roofer was tired of paying marketing agencies for work he couldn't verify.

What happened

Self-reported: he fired every agency and moved marketing in-house. He says AI can't build relationships. No figures given.

Told by the owner Source: Brad Strawbridge (blog) (2026-04-10) · Added 2026-10-14. Results as reported by the source; we haven't independently verified them.

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How to set it up yourself

  1. Paste a page of your site into ChatGPT and ask what a homeowner would miss.
  2. Fix one thing a week.
  3. Keep the reviews and relationships personal.

Tools used

ChatGPT

General AI assistant for writing, research, brainstorming and analysis.

From Go $8/mo (Plus $20/mo) (checked 2026-10-13)

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Some tool links may be affiliate links. Disclosure

Checked prices: ChatGPT: from Go $8/mo (Plus $20/mo) (verified 2026-10-13)

Rather not do it yourself?

We'll set this up in your tools, in your voice, tested. Single use case $497. Satisfaction guarantee: we'll fix it until it works, or refund your setup fee. Terms. We reply within 1 business day.

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