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Answer the questions clients ask at every stage of a case with short AI-scripted explainer videos

who Janice Dantes, founder and managing partner of Pinay Law, a three-attorney firm in Chicago, in The National Law Review

What it does

Pinay Law uses AI mainly for business operations: marketing, client communication and case management. To answer frequently asked client questions, the firm made hundreds of informational YouTube videos explaining different stages of a case, with AI used to help write the scripts and generate the voice recordings. It also built a client-facing app that tracks each case, and is evaluating Vincent, a legal AI platform from vLex (now part of Clio), for research and drafting. Attorneys and staff review AI output in any substantive legal work, and cases are verified independently.

Tool cost

Tools for the scripts and voices not named; YouTube is free to publish on

Setup

Medium · or we set it up for $197

Tools

AI script and voice tool (not named), YouTube, Vincent by vLex/Clio (under evaluation)

Customer questionsSocial & marketingProfessional Services

The problem

Clients ask the same questions at each stage of a case, and answering them one by one takes attorney and staff time.

What happened

Per The National Law Review, more time now goes to litigation strategy and client interaction rather than data collection and admin. No time or cost figures. The article doesn't name the AI tool used for the scripts and voices.

Quoted in the source: Janice Dantes, founder and managing partner, Pinay Law. Source: The National Law Review: General-Purpose AI or Legal AI? How Small Firms Decide (Grace Wu) (2026-07-03) · Added 2026-10-28.

How to set it up yourself

  1. What Pinay Law did: hundreds of short YouTube videos, each explaining one stage of a case, with AI helping write the scripts and generate the voice.
  2. List the questions clients ask at each stage of your most common matter type (intake, filing, waiting, hearing, closing). Each question is one video.
  3. Have an AI chat tool draft a 60 to 90 second script for each from your own notes, using the prompt below. A lawyer reviews every script before recording.
  4. Record it yourself or with an AI voice tool, upload it to YouTube, and send the link whenever that question comes in by email or phone.
  5. Keep general information separate from legal advice: every video should say it isn't advice for a specific case.

Copy-paste prompt

I'm a lawyer at {FIRM NAME}, a {PRACTICE AREA} firm in {STATE}. Write a 60 to 90 second video script answering this question clients ask at the {STAGE} stage of a case: "{QUESTION}". Use plain words a non-lawyer understands, cover what usually happens next and how long it usually takes based on my notes below, and end with: "This is general information, not advice about your case. Call us with questions about yours." Don't state any law, deadline or fee that isn't in my notes; mark anything uncertain as CHECK. My notes: {NOTES}
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